DISQUS

Rob Lane · 1 year ago

Completely agree with your post and now imagine if the audience had the ability to tag the product and become part of a revenue stream

Andrew Meyer · 1 year ago

Rob, I would have definitely tagged the product especially in light of all the extra Google research I did. This is the sort of thing that Overlay.TV is doing, right?

benvanderbeek · 1 year ago

One of my old bosses had this idea to make websites for movies where there would be screenshots of various scenes in the movie and every item within it could be clicked on and purchased. As I talked to him more about I realized his idea was very poorly conceived and he basically thought if we created this skeleton of a movie website on a shoestring budget we could pitch it to Hollywood types and make money. I was thinking... if that's your whole business model, and the movie company liked the idea, they'd just go make a similar site themselves.

All that to say, yes, this product purchaseability has to be extremely well integrated into video, and it's got to be everything mentioned or visible in every shot.

I'll be right back, I'ma go make that technology up, on a shoestring budget.

Andrew Meyer · 1 year ago

Please do. That would be awesome.

I'm thinking something like AdSense running in sidebar of Gmail emails and
blog posts, but instead of pulling ads triggered from keywords in the
email/blog post text it would be triggered by products mentioned in the
video or triggered by product shape/size recognition. I'm sure Google is
working on this now.

jYO · 1 year ago

andrew. tell me how living fuel has changed your life...or has it? haha
i was there at that jay leno taping!
dara is so ripped it is ridiculous.
happy day!
j.

Andrew Meyer · 1 year ago

Yeah, Dara is ripped out of her mind and looks so freaking healthy. Haha
that's awesome you were at that taping. Living Fuel Super Green shakes go
down easy for breakfast. I highly suggest them. They don't do anything
earth-shattering but they do start the day off right.