DISQUS

DISQUS Hello! BUZZYEAH is using DISQUS, a powerful comment system, to manage its comments. Learn more.

Community Page

BUZZYEAH

Hyped on trends, innovation, and technology.
Jump to original thread »
Author

Watching Dara Torres on Jay Leno Let Me See the Future of Online Video Monetization

Started by Andrew Meyer · 11 months ago

I have a sweet tooth for late night talk shows like Kimmel, Conan, Leno and Letterman. Since I don't have TV, I watch them online,

Yesterday, I was watching Leno on Hulu.com and Leno's guest Dara Torres an Olympic medalist swimmer showed me the future online video monetization.

Dara is 41 years old and headed to [...]SHARETHIS.addEntry({ ... Continue reading »

6 comments

  • Rob Lane

    11 months ago

    Completely agree with your post and now imagine if the audience had the ability to tag the product and become part of a revenue stream
    reply
  • Andrew Meyer

    11 months ago

    Rob, I would have definitely tagged the product especially in light of all the extra Google research I did. This is the sort of thing that Overlay.TV is doing, right?
    reply
  • benvanderbeek

    11 months ago

    One of my old bosses had this idea to make websites for movies where there would be screenshots of various scenes in the movie and every item within it could be clicked on and purchased. As I talked to him more about I realized his idea was very poorly conceived and he basically thought if we created this skeleton of a movie website on a shoestring budget we could pitch it to Hollywood types and make money. I was thinking... if that's your whole business model, and the movie company liked the idea, they'd just go make a similar site themselves.

    All that to say, yes, this product purchaseability has to be extremely well integrated into video, and it's got to be everything mentioned or visible in every shot.

    I'll be right back, I'ma go make that technology up, on a shoestring budget.
    reply
  • Andrew Meyer

    11 months ago

    Please do. That would be awesome.

    I'm thinking something like AdSense running in sidebar of Gmail emails and
    blog posts, but instead of pulling ads triggered from keywords in the
    email/blog post text it would be triggered by products mentioned in the
    video or triggered by product shape/size recognition. I'm sure Google is
    working on this now.
    reply
  • jYO

    8 months ago

    andrew. tell me how living fuel has changed your life...or has it? haha
    i was there at that jay leno taping!
    dara is so ripped it is ridiculous.
    happy day!
    j.
    reply
  • Andrew Meyer

    8 months ago

    Yeah, Dara is ripped out of her mind and looks so freaking healthy. Haha
    that's awesome you were at that taping. Living Fuel Super Green shakes go
    down easy for breakfast. I highly suggest them. They don't do anything
    earth-shattering but they do start the day off right.
    reply

Add New Comment

Returning? Login